Pitch

A pitch is a memorized way of talking to you and presenting something to you so that you'll buy a particular product.
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Word of the Day: Pitch

Don’t you just hate the sales pitch?

If you are a language student, you should know what I mean exactly. You’ve been through it before. You take a trial lesson at an eikaiwa.

The teacher is kind, you learned something, and then you know what comes next. After the trial lesson, the teacher asks you to wait a moment and leaves the room.

When the door opens again it is the manager or assistant manager of the school, uh oh, here comes the sales pitch. They’ve memorized a particular way of talking to you and presenting you options so that you’ll buy their product.

They have already asked the teacher what your level is, so they have the books that you should purchase and they recommend that you sign up for six months or a year.

That’s only somewhere around ¥50,000 -¥100,000. It seems that the sales pitch is a necessary evil we need to go through every time we try to purchase something.

Just for the record, I don’t have a pitch.

After a trial lesson with me, if you like me, you choose the package that you want.

If you don’t like me, you don’t like me, and you are free to go somewhere else, no sales pitch and no pressure.



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